Interview with Rhiannon Relfe - The Bake House Club

I interviewed lovely Rhiannon Relfe of The Bake House Club - a bread baking membership.

When lockdown closed her in-person bread-making classes, Rhiannon of The Epsom Bakehouse didn’t stop kneading — she moved online. What began as a few Zoom lessons has grown into The Bakehouse Club, a friendly membership for home bakers who want to master new breads each month without fancy equipment or chef-level experience.

In this episode, Rhiannon shares how she launched a recurring-income membership with a small email list, turned casual class attendees into paying members, and created a welcoming space where bakers can build skills and confidence one loaf at a time.

If you’ve ever thought, “Could I really turn what I already teach or love into a membership?” this conversation shows just how simple (and rewarding) it can be.

What You’ll Learn

• How Rhiannon pivoted her bread classes online when lockdown hit — and kept the momentum going

• The low-tech, beginner-friendly way she runs live baking classes and creates clean, accessible video lessons

• How she grew her first paying members using only her email list and a few social posts

• Why her membership provides reliable recurring income and freedom compared to selling individual classes

• Tips for anyone nervous about launching: testing your idea, starting small, and improving with member feedback

You can find Rhiannon here - click the links.

The Bake House Club membership

Website

Facebook

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YouTube

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I loved Rhiannon’s membership so much, I joined it! I can highly recommend it.

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