Helping Crocheters Build a Business They Love
Some memberships are designed to scale from day one. Others begin with a microphone, a message, and a quiet belief that this could work.
That’s exactly how Hooked On Success, the membership from Crochet Business School, came to life.
Run by Kelly Thomas, a passionate crochet entrepreneur in Manchester, this membership supports people who want to turn their crochet hobby into a profitable business, without guesswork or burnout.
“It’s a follow-on from my public podcast and allows me to go deeper into each topic in an easy-to-access format.”
What’s Inside Hooked On Success?
Rather than trying to teach everything at once, Hooked On Success delivers focused support in a simple, accessible format.
Members receive:
✔ Exclusive members-only podcast episodes – On topics like pricing, selling on Etsy, and finding customers
✔ Quarterly business challenges – Designed to get members taking action
✔ Optional Facebook group upgrade – For those who want community and accountability
It’s ideal for crocheters who want bite-sized business training they can listen to while they work, walk, or relax.
Starting Small, Building Slowly
The membership currently has 2 members—and that’s perfectly okay.
“I launched by talking about it on my public podcast.”
She continues to promote it through:
📣 Regular podcast mentions
📩 Email marketing
📱 Occasional social media posts
It’s an evergreen offer that stays top of mind for her growing podcast audience, and gives listeners a next step when they’re ready to go deeper.
Biggest Challenge? Consistency.
I’ve been very inconsistent. If I started over again, I’d promote it properly from the start.”
Like many creative entrepreneurs, balancing content creation, delivery, and marketing has been the hardest part.
But there’s something she is proud of:
The successes my members have had.”
Helping even one crocheter take their first confident business step is a win worth celebrating.
What’s Next?
To grow the community associated with it and build a group of successful crochet entrepreneurs.”
With the right audience, a clear offer, and a podcast that speaks directly to their needs, Hooked On Success is ready to grow.
Final Thoughts
Hooked On Success is a perfect example of a low-effort, high-relevance membership. It’s specific, supportive, and built on real expertise—not hype.
If you’re a crocheter dreaming of turning your hobby into income, this might be exactly what you’ve been looking for.
🎧 Check out Hooked On Success:
Join: crochetbusinessschool.com/the-hooked-...
Website: crochetbusinessschool.com
Facebook: facebook.com/share/18U3FUbQCc
And here’s Kelly’s podcast.If you love crochet and want to explore turning your crochet hobby into a business, you definitely need to listen (and tell your crochet-loving friends)
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