From LinkedIn Overwhelm to Confidence and Clients
For many business owners, LinkedIn feels like a mystery. They know it should work for them, but they’re not sure how to make it happen. That’s exactly why Esther Partridge-Warner created HELP! (Hey! It’s Esther’s LinkedIn Party!)—a supportive, no-judgment membership where entrepreneurs can learn how to confidently grow their presence and win business on LinkedIn.
Her goal? To provide an affordable, low-risk entry point for people who want LinkedIn success but feel stuck on what to post, how to connect, and how to actually get clients from it.
Now, with 15 members and growing, Esther has built a community where business owners not only learn the strategies—but actually implement them with hands-on support.
"It’s a safe space to ask questions and grow with confidence. The members get great results."
What’s Inside HELP!?
Unlike self-paced LinkedIn courses that leave people feeling lost, HELP! gives you ongoing support, real-time feedback, and a community that celebrates your wins.
Inside the membership, members get:
✔ Monthly Live Q&A Calls – Get LinkedIn questions answered directly by Esther
✔ WhatsApp Support Group – Daily feedback, encouragement, quick-fire strategy, and community connection
✔ 24/7 Masterclass Library – Watch at your own pace, revisit when needed
✔ Weekly LinkedIn Challenges – Small actions that lead to big results over time
“The WhatsApp group is the heartbeat of the community—it’s where quick wins, questions, and celebrations happen in real time.”
HELP! in Action: From “Just There” to Thought Leader
One of Esther’s standout success stories is Kate Bennett, the HR Hero. When Kate joined, she had a basic profile and little strategy. Together, they:
Optimised her headline and About section
Created a consistent content strategy
Launched her own LinkedIn newsletter, which now has over 1,800 subscribers
Kate now secures regular contracts directly from LinkedIn and is positioned as a go-to expert in her field.
“Kate’s success is the perfect example of the HELP! approach—small, manageable improvements aligned with real business goals, implemented consistently.”
The Biggest LinkedIn Mindset Shifts?
“LinkedIn isn’t a stuffy job-seeker site—it’s your own 24/7 business conference. You choose who’s invited to your party.”
Esther helps members stop seeing LinkedIn as a chore and start seeing it as an opportunity—to connect with dream clients, build credibility, and grow their business organically.
Another critical shift? Realising LinkedIn is not just a broadcast platform.
“Posting and ghosting won’t work. LinkedIn rewards thoughtful engagement. If you wouldn’t show up to a networking event and ignore everyone, don’t do it on LinkedIn.”
Supportive, Practical, Transformative
Those three words are how Esther describes the HELP! community—and it shows. Whether it’s cheering each other on in the WhatsApp group, refining your profile copy, or creating a mini content plan, the focus is always on practical action and tangible progress.
“We’re not about abstract concepts—we’re about real growth from real use of the platform.”
How HELP! Attracts and Grows Members
Most new members come from the genuine word-of-mouth recommendations of current members who are seeing real transformation.
To scale to her goal of 100 members, Esther is:
Implementing a structured onboarding process for faster wins and smoother integration
Creating digital resources to support common questions and free up more time for personalised strategy
“Growth is great—but keeping it personal and practical is the priority.”
If You’re Hesitant About LinkedIn…
Esther’s advice:
“Start with conversation, not content. Don’t try to perform—just show up. Comment thoughtfully. Engage like you would at a real event.”
She also emphasises the importance of having a strong profile first—your headline, About section, and Experience should clearly tell people who you help and how. That way, when you comment and people check your profile (which they will), your message is clear and compelling.
Final Thoughts
HELP! isn’t just a LinkedIn course—it’s a friendly, results-driven community that supports real business owners as they learn how to actually use LinkedIn to grow their business.
With £140/month in recurring revenue so far and consistent member wins, the foundations are solid—and Esther is just getting started.
“I’m proud of the success, the feedback, and the fact that this community is genuinely helping people show up and win.”
If LinkedIn feels intimidating or confusing—but you know it could work for your business—check out HELP! here:
👉 onlinemediaworks.co.uk/b/help
Esther’s Facebook is here
and her LINKEDIN is here!
Comments